Privacy Policy

[COMPANY NAME] Effective Date: [DATE] Website: [URL]

[COMPANY NAME] (“[COMPANY NAME],” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit [URL] (the “Site”) or otherwise interact with us.

By using the Site, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our practices, please do not use the Site.

1. Information We Collect

a) Information You Provide Directly

When you fill out a contact form, request a quote, or otherwise communicate with us through the Site, we may collect:

  • Name
  • Email address
  • Phone number
  • Property address or project location
  • Any other details you choose to include in your message

b) Information Collected Automatically

When you visit the Site, we and our third-party service providers may automatically collect certain information about your device and usage, including:

  • IP address
  • Browser type and version
  • Device type and operating system
  • Pages visited, time spent on pages, and referring/exit pages
  • Approximate geographic location (based on IP address)
  • Date and time of access

2. How We Use Your Information

We use the information we collect to:

  • Respond to inquiries and provide quotes or service information
  • Communicate with you about your project or request
  • Operate, maintain, and improve the Site
  • Understand how visitors use the Site
  • Measure and improve the effectiveness of our advertising
  • Comply with legal obligations

3. Cookies and Tracking Technologies

The Site uses cookies, pixels, and similar tracking technologies to collect usage data and support the tools described below. You can control or disable cookies through your browser settings; however, doing so may affect the functionality of the Site.

Google Analytics

We use Google Analytics to collect information about how visitors use the Site, such as pages viewed, time on site, and general location. Google Analytics uses cookies to collect this information. Data collected is used in aggregate to help us understand and improve Site performance. You can learn more about how Google collects and processes data at Google’s Privacy & Terms and can opt out using the Google Analytics Opt-out Browser Add-on.

Google Search Console

We use Google Search Console to monitor and maintain the Site’s presence in Google Search results. This tool provides us with aggregated data such as search queries, click-through rates, and indexing status. It does not collect personal information about individual visitors.

Google Ads

We use Google Ads to advertise our services and to measure the performance of our ad campaigns. Google Ads may use cookies and similar technologies to track conversions (such as form submissions) and to show you relevant ads on other websites based on your prior visits to our Site (remarketing). You can learn more or opt out of personalized advertising through Google Ads Settings.

Meta Pixel

We use the Meta Pixel (Facebook Pixel) to measure the effectiveness of our advertising on Meta platforms (Facebook and Instagram) and to deliver relevant ads to users who have visited our Site. The Meta Pixel collects information such as your interactions with the Site and may be linked to your Meta account if you are logged in. You can learn more about how Meta uses this data and manage your ad preferences at Meta’s Privacy Policy and Meta Ad Preferences.

Form Collection

When you submit a contact or quote request form on the Site, the information you provide is transmitted to us and may be stored in our customer relationship management (CRM), email, or scheduling systems in order to respond to your request and manage our business relationship with you.

4. How We Share Your Information

We do not sell your personal information. We may share information with:

  • Service providers who help us operate the Site and our business (e.g., web hosting, analytics, advertising, and CRM providers), including Google (Analytics, Search Console, Ads) and Meta (Pixel)
  • Subcontractors or partner trades where necessary to coordinate or fulfill a service request you have made
  • Legal or regulatory authorities, where required by law or to protect our rights, property, or safety, or that of others
  • A successor entity, in the event of a merger, acquisition, or sale of business assets

5. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

6. Your Rights and Choices

Depending on your location, you may have rights regarding your personal information, including the right to access, correct, or request deletion of the information we hold about you, and the right to withdraw consent to our use of your information.

To exercise any of these rights, please contact us using the information in Section 9 below. We will respond to reasonable requests within a reasonable timeframe and in accordance with applicable law, including Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and any applicable provincial privacy legislation.

7. Third-Party Links

The Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. We encourage you to review the privacy policies of any third-party sites you visit.

8. Children’s Privacy

The Site is not directed at children under the age of 13, and we do not knowingly collect personal information from children.

9. Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact us:

[PHONE, EMAIL, CONTACT PAGE URL]

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised “Effective Date.” Your continued use of the Site after changes are posted constitutes your acceptance of the updated policy.

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